Thursday, March 26, 2009

Yes Professor....

I had the opportunity to speak to a group of aspiring photographers as a guest lecturer for a college in Hickory this week. A friend of mine is teaching this course, it's a Business of Photography class...not their favorite one I'm guessing.

It was interesting to see the diversity of the students, from teens to grandparents--all with different styles and goals. They were a great group, attentive and with good questions. They will have a real leg up in their businesses because of this course.

Statitistics show that most start-up photography businesses fail, and many many more never become profitable, usually for lack of good business practices. I feel very fortunate to have earned a degree in business, and some real world experience in the industry before setting out on my path. Some days, that doesn't seem like nearly enough, but we're hanging in there!!

In times like these, it's hard to know what to do. Here's my thinking. If we would all use a little of my Mom's favorite strategy, we would see the economy improve drastically. Her technique was simple, "When the going gets tough, the tough go shopping." Now that's a stimulus package!

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